Le Movember Show is a fundrasing exhibition I am involved in to support Prostate Cancer Canada. Here is the background story behind the mo month;
The idea for Movember was sparked in 2003 over a few beers in Melbourne, Australia. The plan was simple – to bring the moustache back as a bit of a joke and do something for men’s health. No money was raised in 2003, but the guys behind the Mo realized the potential a moustache had in generating conversations about men’s health. Inspired by the women around them and all they had done for breast cancer, the Mo Bros set themselves on a course to create a global men’s health movement.
In 2004 the campaign evolved and focused on raising awareness and funds for the number one cancer affecting men – prostate cancer. 432 Mo Bros joined the movement that year, raising $55,000 for the Prostate Cancer Foundation of Australia – representing the single largest donation they had ever received.
The Movember moustache has continued to grow year after year, expanding to Canada, the US, UK, New Zealand, Ireland, Spain, South Africa, the Netherlands and Finland. In 2009, global participation of Mo Bros and Mo Sistas climbed to 255,755, with over one million donors raising $47 Million for Movember’s global beneficiary partners.
So come down and check out the incredible art work on show if you are in Van City :) It’s at the Ayden Gallery in Tinseltown until the 12th of December.